Arconvert presents Innovation & Inspiration – Part 4 Stardust Kunzite and Stardust Pale Nude
The new collection of Manter self-adhesive papers produced by Arconvert offers unexplored creative possibilities for premium labels thanks to Arconvert new technologies, unique textures and appealing colors.
Creativity is the beating heart of the new Arconvert Innovation & Inspiration catalog, for, through inspiration and innovation, creativity has always been the basis of every development process. Dedicated to the most innovative and inspired minds of our time, such as, for example, Steve Jobs, Elon Musk or Banksy, this new catalog looks forward both in terms of technology and aesthetics.
Despite nowadays’ many forms of communication, labels continue to be the most powerful tool for brands that want to leave an indelible mark on consumers’ mind, starting from the first glance on the shelf. Designed by Stefano Torregrossa, brilliant and multitalented art director of O,nice! Design studio, the labels celebrate some of the most inventive minds of our time. The labels are small works of art printed in Bolzano by La Commerciale Borgogno.
The fourth article dedicated to this collection reveals two of the finest pearlescent brand-new papers included in the “Inspiration” section of the catalogue, Stardust Kunzite and Stardust Pale Nude.
Stardust Kunzite is a special paper produced using FSC™ certified and elemental chlorine free (ECF) pulp, pulp-tinted and finely coated with pearlescent pigments. The special metallic and pearlescent finish produces sparkling reflections, shimmering effects that change chromatic dominant depending on the observation angle, and the lilac colour recalls the Kunzite precious stone this sophisticated paper is named after. Combined with Arconvert’s permanent acrylic adhesive SH-9020™ this glamourous self-adhesive paper provides a perfect label adhesion to the bottle.
The label created especially for this facestock is praise to the great classical dancer from Italy Roberto Bolle, who is currently a principal dancer with the American Ballet Theatre of New York and a principal dancer étoile at La Scala Theatre Ballet of Milan. Bolle also regularly dances as a guest artist with the world’s leading companies, including The Royal Ballet of London, the Mariinsky Ballet of Saint Petersburg, the Bolshoi Ballet of Moscow, and the Paris Opera Ballet.Through the graceful dance of the dandelions swaying in the breeze, the label design demonstrates Bolle’s elegant movement on stage. The logo of the fictional winery features Roberto Bolle’s initials and the wine is called “OnDance” just like his most recent dance show. The wine is a Langhe Rosato because Bolle was born in Piedmont Region, near the famous Langhe wine area.
The second label is realized with another beautiful coated paper frome the Stardust family, the Stardust Pale Nude, also produced using FSC™ certified and elemental chlorine free (ECF) pulp and pulp-coloured as well as finely coated with a special metallic and pearlescent finish that produces sparkling effects reflecting different shades depending on the light inclination and making the label elegant and refined even without adding many printing embellishments. This fashionable pale nude shade is ideal for many applications ranging from wine and spirits to fashion and cosmetics.
This second label takes us back to Spain, where innovation and cuisine found a perfect synergy.
There the Roca brothers own and run El Celler de Can Roca, twice ranked the No.1 restaurant in the world that keeps on thriving thanks to their endless creativity and talent. Joan the chef, Josep the sommelier, and Jordi the pastry chef are driven by a three pronged approach of tradition, intellect and cutting edge techniques, originating culinary experiences that evoke memories and emotions as well as the landscape of Catalonia. Always at the forefront of the global gastronomic scene, the Roca brothers are also Goodwill Ambassadors for the UN Development Program to support Sustainable Development Goals such as ending hunger, unemployment, inequality and climate change. The Roca brothers’ label is an imaginary honey signed by the creative trio, as honey is one of the best specialty foods produced in Spain. It’s a multiflower honey collected from a variety of crops, flowers and herbs that embody the wonderous variety of the Roca brothers’ unforgettable dishes in terms of aromas, flavours, and colours.
Read more about the papers and labels featured in our new collection:
Part 1 – Monet X-Dry and Picasso X-Dry https://bit.ly/3lfNT0r
Part 2 – Waterproof White and Sorolla H+O Ultra WS https://bit.ly/34uNPnM
Part 3 – Tintoretto Gesso H+O Ultra WS also available for the Indigo printing technology (IDP version)