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Wine Label

A new understated elegant label printed on Cotone Bianco Ultra WS for the Mythology premium wine range.

By on April 19th, 2019

Established in 2011, Jack Estate was committed to providing high-quality winemaking services, utilizing modern and efficient winery located in the heart of Coonawarra’s Premium wine region.

The winemakers crush the white varietals from February to March each year, and the red varietals from February to April each year. The Jack Estate’s team is committed to achieving and maintaining high standards of quality throughout the entire winemaking process. The Vineyard of 1.05 hectares of Cabernet Sauvignon was originally planted in 1962 and since then was meticulously cared for.

The quality of the terroir, the care and the passion demonstrated day after day has made the production of Mythology Cabernet Sauvignon possible. This premium wine range that pays tribute to ancient practices, with its own origin embedded in the richness of the Coonawarra soils and the artistry of traditional winemaking techniques.

The design agency Brighter together with Multi-Color Australia and New Zealand wished to create a label that engaged the winery’s customers with beautiful visual and textural elements that epitomized understated elegance. The Mythology wine range symbolizes the importance of the sacred narrative of any traditional story and the traditional winemaking techniques.

This label is printed on the Arconvert’s self-adhesive paper Cotone Bianco Ultra WS. With its natural texture and white nuance, Cotone Bianco Ultra WS is a tree-free self-adhesive paper made from 100% cotton fiber. Thanks to the Ultra WS treatment, it is ideal for slowing down the graying and wrinkling on the labels of bucket wines. Furthermore, it contains a special mold inhibitor that makes it particularly suitable for labeling quality wines which age in the cellar. Cotone Bianco Ultra WS is the perfect choice for creating labels not only for wines but also for spirits, gourmet foods, cosmetics, and other high-end products.

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